Content Writing Checklist for Wordpress-A Must-Read for Aspiring Writers
Are you an aspiring content writer? You’ve landed in the right place! In this article, we’ll dive into essential guidelines you should follow as a content writer on WordPress, backed with real-world examples to help you create optimized, high-quality content.
1. First Paragraph with focused keyword:
A focused keyword is the main word or phrase you want to rank for in search engines. It should appear naturally in the first paragraph to signal relevance to the reader and search engines.
Example:
Keyword: WordPress SEO
First Paragraph: “WordPress SEO is essential for boosting your website’s visibility and ranking higher on search engines. By optimizing your WordPress site with the right techniques, you can drive more organic traffic and improve user experience. Whether you’re a beginner or an expert, mastering WordPress SEO will give your website the competitive edge it needs.”
In this paragraph, the keyword “WordPress SEO” is naturally integrated, ensuring it fits smoothly into the content.
2. After 5–7 lines, separate one paragraphs
Example:
Before: “WordPress is a powerful content management system that offers flexibility and ease of use. It allows users to create websites without technical knowledge. With countless plugins and themes available, WordPress makes customization a breeze. Additionally, WordPress is SEO-friendly, making it easier for websites to rank higher on search engines. Many businesses choose WordPress for its scalability and support for e-commerce. Overall, WordPress is a versatile tool for creating professional websites.”
After (Paragraphs broken after 5–7 lines):
“WordPress is a powerful content management system that offers flexibility and ease of use. It allows users to create websites without technical knowledge. With countless plugins and themes available, WordPress makes customization a breeze.
Additionally, WordPress is SEO-friendly, making it easier for websites to rank higher on search engines. Many businesses choose WordPress for its scalability and support for e-commerce.
Overall, WordPress is a versatile tool for creating professional websites.”
Note: By splitting the text, it becomes more readable, avoiding long blocks of text.
3. Max 3 paragraphs at overview
The guideline “Max 3 paragraphs at overview” means that when you’re writing an overview or introduction section, it should be limited to just three short paragraphs. This keeps the overview concise, focusing on key points without overwhelming the reader.
Example:
Overview of WordPress SEO:
1. First Paragraph:
WordPress SEO is critical for improving your website’s search engine rankings. By optimizing your content and technical aspects, you can attract more visitors and enhance your online presence.
2. Second Paragraph:
Using plugins like Yoast SEO, you can easily improve your website’s meta tags, sitemaps, and keyword usage. These tools make it simple for beginners and experienced users to optimize their sites.
3. Third Paragraph:
Whether you’re running a blog, e-commerce store, or business website, mastering WordPress SEO will help you achieve long-term success by driving organic traffic and improving visibility.
Note: In this example, the overview is capped at 3 paragraphs, covering the basics of the topic without going into too much detail.
4. You should use at most two conjunction words in 1 sentence.
Example:
Too many conjunctions: “I wanted to start my WordPress blog, but I didn’t know how, and I had no experience, so I watched tutorials, and I asked my friends for help.”
This sentence has too many conjunctions (“but,” “and,” “so”), making it long and difficult to follow.
Revised version (with at most two conjunctions): “I wanted to start my WordPress blog, but I didn’t know how, so I watched tutorials.”
By reducing the number of conjunctions, the sentence becomes clearer and easier to read.
5. Sentence breakdown within two lines.
Before: “WordPress is a flexible and powerful platform that allows users to create highly customizable websites with a wide variety of themes and plugins, making it a great choice for beginners and experts alike.”
After Breakdown: “WordPress is a flexible and powerful platform. It allows users to create highly customizable websites with a variety of themes and plugins. This makes it a great choice for beginners and experts alike.”
In the “After Breakdown” version, each idea is simplified into shorter sentences that are easier to follow and stay within two lines. Breaking down longer sentences improves clarity and ensures readers don’t get lost in complex sentence structures.
6. Use of Bold words and Italic sentences in related paragraphs.
Optimizing WordPress for Better Performance
WordPress is a highly versatile platform, perfect for building websites of all kinds. Whether you’re a blogger or a business owner, WordPress offers tools that cater to everyone’s needs. With the use of plugins and themes, you can fully customize your website’s appearance and functionality without needing to write a single line of code.
When it comes to performance, optimizing your site is key. A slow-loading website can frustrate users and hurt your SEO rankings. Simple tweaks like enabling caching and using optimized images can significantly improve your website’s loading speed. This leads to a better user experience and higher engagement.
Explanation:
1. Bold words: Important terms like WordPress, plugins, themes, performance, caching, and optimized images are bolded to draw attention to critical elements of the content.
2. Italic sentences: Full sentences that provide additional insights or emphasize key points, like “Whether you’re a blogger or a business owner” and “A slow-loading website can frustrate users and hurt your SEO rankings”, are italicized to make them stand out without overwhelming the reader.
This technique creates a visually engaging text while directing focus to essential information.
7. Use of synonyms, hypernym
- Synonyms: Instead of repeating “improving,” use alternatives like “enhancing” or “optimizing.”
- Hypernyms: Use broad terms like platform instead of website builder or tools instead of specific plugin names, to give a more generalized perspective.
8. Use the LSI keyword. (Those keywords that appear in Related Search)
LSI keywords (Latent Semantic Indexing) are terms or phrases that are related to your main keyword and commonly appear in related searches. They help Google understand the context of your content better, improving SEO. Here’s how to incorporate LSI keywords effectively:
Boosting WordPress SEO for Higher Rankings
WordPress SEO is crucial for improving your website’s visibility on search engines like Google. By focusing on on-page SEO factors such as using focus keywords, meta descriptions, and alt text for images, you can significantly increase your chances of ranking higher. Having a responsive, mobile-friendly design also plays an important role in SEO success.
Another key factor in improving SEO is the use of SEO-friendly URLs and internal linking. These help both users and search engines navigate your site more effectively. Additionally, don’t forget to submit an XML sitemap to ensure all your pages are indexed properly. Regularly updating your content and improving site speed with content delivery networks (CDNs) can further enhance your SEO efforts.
LSI Keywords Used:
1. Focus keywords — related to the primary keyword “WordPress SEO.”
2. Meta descriptions — often appears in related searches for SEO.
3. Alt text — another important term in SEO strategies.
4. Responsive, mobile-friendly design — crucial for modern SEO.
5. SEO-friendly URLs, internal linking, XML sitemap, content delivery networks (CDNs) — all closely related terms to “WordPress SEO” that help provide context to your content.
9. Good Structure & should follow H2, and H3 Rules
10. Don’t use the same heading more than 1 time.
To maintain clarity and avoid confusion in your content, it’s important not to repeat the same heading more than once. Each heading should be unique to help readers easily navigate the sections.
